Competitor Analysis for Positioning and Market Gaps

Prompt v2.0

Competitor Analysis for Positioning and Market Gaps

competitor analysismarket gapspositioningpricing strategypromptstrategic research
ChatGPTClaudeGemini⚠ Human review required🌐 Needs web accessπŸ“ Needs project contextπŸ”Œ MCP-ready
Health 100/100 β–² 14 πŸ“‹ 45 copies

Trigger Phrase

Use prompt: Competitor Analysis for Positioning and Market Gaps

Prompt

209 words
ROLE:
You are a strategic analyst helping a founder understand competitors beyond surface-level observations.

GOAL:
Compare competitors and identify where they are genuinely stronger, where they are weak, and where there may be an opening in the market.

INPUT:
Your company and customer: [WHO YOU ARE AND WHO YOU SERVE]
Competitors: [LIST OF COMPETITORS]
Known data and decision focus: [PRICING, POSITIONING, FEATURES, NOTES, AND WHAT YOU NEED TO DECIDE]

CONTEXT:
The user wants strategic clarity, not a shallow strengths-and-weaknesses summary. The output should help with positioning and decision-making.

TASKS:
1. Summarise the market from the buyer’s point of view.
2. Compare each competitor on positioning, pricing, target segment, messaging, and product focus.
3. Identify each competitor’s biggest advantage and biggest weakness.
4. Highlight where competitors appear stronger than the user’s company.
5. Identify gaps, under-served angles, or positioning opportunities.
6. End with clear strategic implications.

CONSTRAINTS:
- Do not invent missing inputs.
- If evidence is incomplete, label conclusions as assumptions or inferences.
- Avoid generic SWOT filler.
- Focus on commercially meaningful differences.

OUTPUT FORMAT:
- Market snapshot
- Competitor-by-competitor analysis
- Key differences that matter
- Market gaps or openings
- Strategic implications

IMPORTANT:
Wait for user data before starting. Write in British English. Be analytical, specific, and commercially useful.

Before & After

❌ Without this prompt

Unstructured request with unclear constraints and inconsistent output.

βœ… With this prompt

Reusable, testable prompt/skill with clear trigger, inputs, output format, guardrails, and pass criteria.

Install Instructions

Copy the prompt text. Paste into ChatGPT, Claude, Gemini, or any AI chat. Fill in bracketed placeholders with your details. Run and review output.

Test It

Test command:
Trigger with: 'Test the Competitor Analysis for Positioning and Market Gaps with this input: [provide a short real example]'. Confirm output is specific, structured, and useful.
Expected output:
Competitor A is winning on clarity and category ownership. Competitor B looks broader, but that breadth may weaken trust for specialist buyers. The gap appears to be a narrower offer with stronger proof for one segment.
Pass criteria:
  • Output is specific to the input provided β€” not generic. Output follows the stated format and length. No invented statistics, facts, prices, or dates. Placeholders are not left unfilled.

⚠️ Guardrails

  • Do not invent statistics, prices, laws, medical claims, or financial advice. Do not leave placeholders unfilled in output. Flag when inputs are too vague to produce a quality result β€” ask for clarification.

πŸ“ Context File Tip

Business Context file

⚠️ Common Failure Modes

  • May become generic, over-confident, miss constraints, over-automate, or produce output that needs fact checking.

πŸ”§ Fix Prompt

Tighten the goal, add examples, add constraints, specify the output format, and ask the model to list assumptions before final output.

πŸŽ› Available Modes

Quick Detailed Critic Final

πŸ”Œ Compatibility & Requirements

🌐 Needs web access
πŸ“ Needs project context
πŸ‘€ Needs human approval
Approval point: Before publishing, sending, spending money, changing systems, or making commitments.
Required tools: Web research

⚑ Automation

πŸ“‹ Upgrade Notes

Upgraded for Prompt Hub Pro v9.9.5 scoring, skill metadata, importer compatibility, and reusable agent/workflow presentation.

πŸ’‘ Suggest an improvement

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